Consumers


We love the challenge of researching consumers:

  • They are unreliable witnesses
  • They adopt different personas in different circumstances
  • They present all their choices as rational yet are frequently driven by the subconscious
We take these (and other) challenges into account in our research methods and analysis.

To find out more, contact Peter Totman or Alex Johnston

Our research has covered the
consumer world:

  • BABY FOOD
  • HEALTHY EATING
  • HOLIDAYS
  • STUDENT LOANS
  • FIXED PHONES
  • PETROL BUYING
  • SOCIAL MEDIA
  • CORNER SHOPS
  • STAIR LIFTS
  • DRUGS
  • GAMBLING
  • PENSIONS
  • SMART PHONES
  • ACCIDENT INSURANCE
  • CARE HOMES
  • ONLINE SHOPPING